Job Details

Sales Manager – Digital Engagement Solutions

Location : Central London (Hybrid)
Type : Full-time, Permanent
Salary : Competitive + Commission + Benefits

IN2-AV Recruitment is proud to be representing a global leader in digital engagement and in-store experience technology. Our client helps major retail and luxury brands connect their physical and digital worlds through cutting-edge signage, interactive media, and mobile solutions.

This is an exciting opportunity for a dynamic Business Development Manager to help drive UK growth for an established international brand that’s redefining in-store communication and customer engagement.

The Role You’ll be responsible for developing new business opportunities while strengthening existing client partnerships across the UK. Working closely with pre-sales and solution design teams, you’ll craft tailored proposals, deliver impactful presentations, and play a key role in expanding the company’s market presence.

This is a hands-on, commercial role for a proactive salesperson who thrives on building relationships, identifying opportunities, and delivering results.

Key Responsibilities

• Identify, pursue, and close new business opportunities across the UK.
• Build and maintain strong, long-term client relationships.
• Collaborate with internal teams to create compelling solutions and proposals.
• Lead meetings, presentations, and responses to RFP/RFI requests.
• Negotiate commercial terms and manage the full sales cycle.
• Track market trends and competitor activity to inform strategy.
• Represent the business at trade shows and networking events.

• Minimum 2 years’ experience in digital signage, retail technology, or related SaaS/AV industry.
• Proven track record of achieving and exceeding sales targets.
• Excellent communication, presentation, and negotiation skills.
• Highly organised with a proactive, results-driven attitude.
• Able to balance new business development and account management.
• Confident using Salesforce and Microsoft Office tools.
• Bonus: multilingual (Italian, French, German, Spanish, or Dutch) or experience in multinational environments.